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Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 10

1.   Consumer Day is celebrated on-
(1) 15th March       
(2) 16th March 
(3) 20th April
(4) 20th March       
(5) None of these


2.   Which among the following is not included in fringe benefits available to an employee?
(1) old age survivors benefits
(2) pensions           
(3) gratuities    
(4) Both (1) & (2)
(5) None of these

3.   Which among the following is an example of tele conferencing?
(1) Computer conferencing            
(2) Audio conferencing
(3) video conferencing     
(4) All of the above
(5) None of these

4.  Information systems can assist managers by-
(1) providing information
(2) providing data on internal sources
(3) directing     
(4) All of the above           
 (5) None of these

5.  Which among the following is a disadvantage of an EDI system?
(1)Speed  
(2) Errors          
(3) Expensive
(4) Mismatch                         
(5) None of these

6.  In online marketing, there is –
(1) no exchange    
(2) exchange is the core of marketing
(3) Guarantee      
 (4) Only warranty  
(5) None of these

7.  Cross-selling covers-
(1) identifying customer needs
(2) matching the products to customer needs
(3) convincing the customers of product benefits
(4) responding to questions and objections of customers
(5) All of these

8.   A prospect means-
(1) any customer who walks into the bank
(2) an employee of the bank
(3) a customer who is likely to be interested in bank’s product or service
(4) a depositor of the bank
(5) a borrower of the bank

9.   A Lead means-
(1) a prospect who is more likely to avail of the Bank’s Product
(2) a political leader           
(3) a religious leader
(4) a bank chairman         
 (5) None of these

10.  Innovation means-
(1) compensation
(2) inspiration 
(3) additional perquisites
(4) implementing new ideas or new methods
(5) None of these

11.  A Call means-
(1) calling on friends          
(2) calling on bank employees
(3) calling on prospective customers
(4) to make telephone calls          
 (5) calling on relatives

12.  The Traditional Marketing style involves-
(1) Telemarketing               
(2) Digital Marketing
(3) Indirect Marketing      
(4) Direct Marketing
(5) All of these

13. Modern methods of Marketing include-
(1) Publicity on the net   
 (2) Advertisement on the net
(3) Soliciting business through e-mails
(4) Telemarketing               
(5) All of these

14.  A true marketing requires-
(1) Command and order mindset
(2) Control mindset          
 (3) Active mindset
(4) Passive mindset          
 (5) None of these

15. Market information means-
(1) knowledge of shops and bazaars
(2) knowledge of shopping malls
(3) knowledge of customer profile and product mix
(4) knowledge of various languages
(5) None of these

Answers:
Qns.
Ans.
Qns.
Ans.
Qns.
Ans.
1
1
6
2
11
3
2
5
7
5
12
4
3
4
8
3
13
5
4
4
9
1
14
3
5
3
10
4
15
3


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Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 10 Marketing Quiz for Upcoming Banking Exams - SBI/IBPS/Competitive Exams - 10 Reviewed by Job today on 17:04 Rating: 5
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